Participating in a trade show can be an excellent opportunity for businesses to showcase themselves and gain new leads. However, trade show booths can be expensive, and many companies opt to rent them instead of buying them.
When picking a trade show booth rental company, choosing the right one is crucial to ensuring success at the event. In this blog post, we’ll discuss five questions that you should ask before hiring a trade show booth rental company.
1. “What is the overall experience level of your employees in the industry?”
This is an essential question because trade shows can be hectic and stressful environments that require quick thinking and troubleshooting. Ensure that the team you will work with has ample trade show experience. The more experience a team has, the more likely they are to be able to handle any issues that arise. An experienced team can anticipate problems and offer solutions before they even occur.
2. “What is the experience level of your team working together?”
Even if a team has experience, it doesn’t necessarily mean they work well together. Adjusting to a rhythm may take time if the team members still need to work together. Work with a company with a cohesive team that has worked together before, so you can be sure they are in sync with each other and can tackle any issues efficiently.
3. “How long has your company been in business?”
The company’s overall experience is just as necessary as the team’s experience. A company that has been around for a long time has seen everything and knows how to handle any challenge. A company’s longevity can also be a good indicator of its reputation in the industry. If they have been in business for a while, they have a good reputation with their customers.
4. “What type of graphic design & production services do you offer internally?”
An eye-catching design can make all the difference at a trade show, and it’s essential to ensure that the rental company can produce a design that accurately represents your brand. Ask the company about their in-house graphic design and production services. Companies that offer internal services are more likely to be able to create unique designs that stand out from their competitors.
5. “What manufacturing capabilities does your facility provide internally?”
The booth rental company you choose should have all its manufacturing capabilities in-house. This ensures no third parties are involved, and the rental company will create your booth directly. This means you can be confident that the company is responsible for the final product and that any issues will be resolved promptly.
5 Questions To Ask Before Working With a Trade Show Booth Rental Company – In Summary
When selecting a trade show booth rental company, asking the right questions is critical. Start with our top five questions to ensure you are partnered with an experienced team with a solid working dynamic.
The final details that will make the most significant difference in your trade show success are inquiring about the company’s longevity, graphic design capabilities, and internal manufacturing abilities. Following these simple steps, your next trade show booth will be one to remember.
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